Promotion

The goal of Promotion Committee is to promote downtown as the community’s social, cultural and economic center.

Objectives

Market a positive image of downtown

Activities:

  • Current: Downtown directory on website, Downtown Shopping and Dining Guide
  • Review information VCB has on enhanced website (e.g. Travel Portland, visitseattle.org, Wenatchee, Spokane)

Establish a downtown identity

Activities:

  • Partner with PBIA on brand/marketing strategy (include Arts Alliance and VCB)

Create new activities

Meet Me Downtown: Sip, Savor & Stroll

Continue to strengthen successful events

Activities:

  • Girls Night Out
  • Music in the Park
  • Arts Walk
  • Meet Me Downtown – Sip, Savor & Stroll
  • Downtown for the Holidays

Projects

  • Market a positive image of downtown
  • Girls Night Out
  • Hold joint ODA/PBIA Marketing Committee meeting to develop partnership
  • Implement strategic plan
  • Continue and strengthen successful events

Promotion Committee meets the third Friday of the month at Oly Rockfish Grill (700 4th Ave E). Breakfast is at 8 am, the meeting starts at 8:30 am. For more information contact the Promotion Committee Co-Chairs: Sandi Wilson, Thurston First Bank, (360) 528-4110 and Becci Welsh, Batdorf & Bronson, (360) 584-5000.